INSIGHTS

New Force Rises in North America’s Artificial-Lift Game

A lift services giant acquires Lufkin’s downhole business to boost reach and reliability across North America

10 Nov 2025

New Force Rises in North America’s Artificial-Lift Game

A big shift is unfolding in North America’s artificial-lift sector. One of the region’s leading lift service providers has bought Lufkin’s downhole pump business, expanding its reach across the United States and Canada and adding new facilities, service centers, and technical teams.

Announced on March 19, 2025, the deal marks a bold bet on reliability and speed for operators managing aging or complex wells. The purchase includes manufacturing hubs in Midland, Texas, and Red Deer, Alberta, both key energy centers where the stakes are high and downtime costs money.

“This is a game changer for North America’s downhole services,” said CEO Doug Quinn. The move, he explained, allows the company to offer end-to-end lift system solutions with faster field response. For operators, that translates into steadier production and tighter control over operating costs.

For Lufkin, a well-known name in surface equipment, the sale reflects a sharper strategic focus. The company plans to concentrate on automation and surface systems, leaving downhole services to a specialist better suited to that niche. It is a familiar industry play: trim the portfolio to stay nimble.

Analysts say the timing makes sense. As wells grow deeper and pressures decline, producers are seeking integrated, technology-driven lift solutions supported by reliable service. The combined company now stands out as a partner with the scale and expertise to deliver both.

Integrating teams across borders will pose challenges, but the message is clear. “This acquisition sets a new benchmark for operational excellence,” Quinn said. “It reinforces our ability to adapt and deliver lasting value.”

As the artificial-lift market evolves, this expanded network could redefine what reliable service means in North America’s next phase of oil production.

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